May 7, 2008

How to choose your domain name…

After a lot of blood, sweat and yes a few tears! I have finally completed my new internet marketing resource “The Proven Internet Profit System”.

It is a complete A-Z blueprint teaching how I made $3284.34 in just 30 days and have been banking similar sums over the past 18 months…from just one little niche alone!

You can find out all about it at www.ProvenInternetProfit.com

But as promised last week - here’s the final exclusive extract from The Proven Internet Profit System

It covers the topic - How to choose your domain name…

There are several points to consider in getting a domain name:

• Get a .com – No matter where in the world you live if you want to sell
information products online - the best way to succeed is by selling to
(potentially) the whole world.

Now everyone knows .com it’s the standard of the internet – what’s the
phrase that is universally known about the first wave of internet
companies to appear?

The Dot Com Boom; not the online boom, the internet boom or the
.co.uk boom - which kinda tells you something.

.com gives you more instant prestige and credibility in virtually all cases.
Now if you are selling a specific UK product to a specific UK crowd then yes
.co.uk may help.

But I would never personally advise such an approach anyway in
information marketing online - the Number 1 biggest market of internet
users and purchasers of information products online is the USA.

So why the heck would you want to exclude the country which can give
you the most customers with simple access to credit cards in the first
place?!

But pick a .com as they are universally recognised and more respected.

• Get something that describes your product/service best; I often use part
or the whole title of the eBook I have written.

So for The Essential DJ Resource Guide which I co-wrote with a DJ friend we simply boughtthe domain www.EssentialDJGuide.com

It’s an essential guide for DJ’s and that is clear from the title of the
website.

If it were a more sub-niched product like “How to get gigs at the hottest
clubs as a DJ” I may have gone for something like
www.howtogetdjgigs.com - Get the idea?

Having your keyword like DJ in the title also helps when using Google
Adwords to drive traffic to your site.

• Make it short and easy to spell – As you want people telling others about
your site and also people typing in your web address into their browser
you want to make things as simple as possible.

So avoid hard to spell words, long domain names and words which can be
spelt 2 different ways.

So for example these might be bad domain names:

www.PsychologicalandClairvoyantTraining.com (too long and hard to spell)

www.Thereleadtoalready.com (all of the words can be spelt 2 different
ways – and also it makes no bloody sense!!)

• Free domain and hosting – I am not dwelling here other than to say you
can get them at places like http://geocities.yahoo.com/ but they yell
“AMATEUR” and you are unlikely to sell much using them. So don’t!!

That’s all for this extract today but don’t forget to check out my new resource today: