May 28, 2008

How to Find Red Hot Niches With No Extra Work… For Less Than a Dollar!

Hi everyone - this week’s been a pretty cool one for me so far. I had my first trip to Wembley Stadium to see my football team the “mighty” Stockport County on Monday in the Play Off Finals.

Wembley is a hugely impressive place and to top it all off we won and are now promoted.

Apologies to you non-football readers of the blog and also anyone who has absolutely no clue who or what Stockport County is!

Anyway back to the world of internet marketing and today I want to talk about researching hot niches with no extra work for less than a Dollar.

What I am talking about is no “Secret” resource but taking the age old offline tradition of reading the newspaper (I know it’s SO last Century!)

Whilst Google Trends, super dooper keyword tools and the like are great…one of the best ways to find hot trends is in the newspaper.

I was reminded of this last week when I saw an article all about the relatively new phenomena of “brain training” and “memory exercises”.

With growing fears of Alzheimer’s and similar problems connected with the brain in old age there is a huge industry developing in trying to help combat them.

I am sure most of you saw Nintendo’s Brain Training software adverts at Christmas which bears testament to this (in the UK they featured Nicole Kidman so clearly a pretty big budget affair).

So having located such a “gem” in the newspaper what could the internet marketer do to get into this niche, even without an Aussie actress and tons of cash to promote their products?!

Well some obvious ideas that spring to mind are:

Software products to sell directly to consumers which offer all kinds of brain assessments, brain training etc.

A review site where you review the various products out there and make money through affiliate links to them.

Interview products where you interview some of the experts in this field and grill them for their “top tips for ongoing brain power” and release them on DVD or CD.

Membership site - which could offer access to some or all of the above products on a monthly billing basis (kerching!).

You could also look at selling vitamins and other mineral supplements as a back end to people in this market too.

So as you can see there are a whole lot of ideas that can come out from just one simple newspaper article, if you know what to look for and use a little imagination.

So spend a little time each week flicking through the newspapers for inspiration you’ll be surprised what you can find (do it in the bookstore or library if you are very low budget).

It shouldn’t take up much time as I tend to only read the weekend papers to be honest, but you will find some great stuff to spark your creativity.

Enjoy your time in the crazy world of “old-fashioned” newspapers…

Happy Marketing

John Hillage

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May 20, 2008

A few changes being made around here…and basic affiliate stuff

Hi everyone – I am currently in the midst of changing things around a little and plan to provide an ezine as well as regular blog posts too.

So this week I’m cheating as I am a bit pushed for time!

This week’s post is on some basic affiliate questions that I answered earlier this week from one of my subscribers.

I hope it’s helpful…

Here’s the question:

“I went into Clickbank and signed up as affiliate for a couple of sites I was subscribing to and then to reg.co.uk and got a domain-name because I thought I could have one domain name and one website for all the affiliation.

Someone told me I needed to have different websites and I realised it was going to cost me a fortune, so I just left it.

So I have never sold a single book. I have been looking again for proper information on the subject of affiliation but it’s all the same; do this and do that………sure, but HOW, and in WHAT ORDER, that’s the questions I can’t find answers to.

Ok, first I find a theme/topic/subject and then I look at clickbank to find a good book to sell. HOW do I know when a book/website is good? And once I’ve decided on the website, what do I do next?”

Here’s my answer:

“I would do things 1 at a time.

Find 1 niche market and then 1 good ebook in that market.

On Clickbank the ebooks are ordered in what sells best - so if you want to sell on “dogs” I would use one of the top 2 or 3 products on there for example.

Then drive traffic to it (e.g. Adwords, free articles etc.)

It is better to have just one website per niche (e.g. mydogsite.com) as the site fits with the niche better - but it’s not essential.

You could have a general website e.g. www.informationon.com then have lots of pages on it in different niches e.g. www.informationon.com/dogs www.informationon.com/cats etc.

Test each one though - if you are spending time/money on it make sure you are getting some monetary return.

If you pick one and it doesn’t work - move on and try the next one (not everything I try works believe me!)

The best way I have found to sell affiliate ebooks is by doing an honest review of them yourself - which makes it look less salesy.

For example - http://johnhillage.com/product-reviews/free-traffic-voodoo-by-george-katsoudas/

Also check out the Warrior Forum (www.warriorforum.com) for some more great free help on being an affiliate.

Hope this helps

John

PS - Don’t use co.uk use .com for websites (it’s more universally recognised).

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May 13, 2008

What Do You Want To Know?

Hi - This week’s post is short and sweet as I am wanting to check out exactly what kind of information you hope to read on this blog.

The reason being that I have been posting for a little while now and had literally ZERO feedback!

So I am wanting to know is the content what you expect?

Is weekly posting too often for you?

Is what I write even relevant to you?

So please just give me 2 minutes to let me know so that I can help you more effectively in growing your own online business - just post your thoughts on the blog.

And on the subject of helping others I just posted a new post on The Warrior Forum (the Number #1 Internet Marketing Forum in my humble opinion) showing step by step how I made $638.68 in 60 minutes.

If you are interested just go to:

http://www.warriorforum.com/forum/topic.asp?TOPIC_ID=244026

Happy Marketing

John Hillage

PS - My New Product is now available - www.ProvenInternetProfit.com

 

 

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May 7, 2008

How to choose your domain name…

After a lot of blood, sweat and yes a few tears! I have finally completed my new internet marketing resource “The Proven Internet Profit System”.

It is a complete A-Z blueprint teaching how I made $3284.34 in just 30 days and have been banking similar sums over the past 18 months…from just one little niche alone!

You can find out all about it at www.ProvenInternetProfit.com

But as promised last week - here’s the final exclusive extract from The Proven Internet Profit System

It covers the topic - How to choose your domain name…

There are several points to consider in getting a domain name:

• Get a .com – No matter where in the world you live if you want to sell
information products online - the best way to succeed is by selling to
(potentially) the whole world.

Now everyone knows .com it’s the standard of the internet – what’s the
phrase that is universally known about the first wave of internet
companies to appear?

The Dot Com Boom; not the online boom, the internet boom or the
.co.uk boom - which kinda tells you something.

.com gives you more instant prestige and credibility in virtually all cases.
Now if you are selling a specific UK product to a specific UK crowd then yes
.co.uk may help.

But I would never personally advise such an approach anyway in
information marketing online - the Number 1 biggest market of internet
users and purchasers of information products online is the USA.

So why the heck would you want to exclude the country which can give
you the most customers with simple access to credit cards in the first
place?!

But pick a .com as they are universally recognised and more respected.

• Get something that describes your product/service best; I often use part
or the whole title of the eBook I have written.

So for The Essential DJ Resource Guide which I co-wrote with a DJ friend we simply boughtthe domain www.EssentialDJGuide.com

It’s an essential guide for DJ’s and that is clear from the title of the
website.

If it were a more sub-niched product like “How to get gigs at the hottest
clubs as a DJ” I may have gone for something like
www.howtogetdjgigs.com - Get the idea?

Having your keyword like DJ in the title also helps when using Google
Adwords to drive traffic to your site.

• Make it short and easy to spell – As you want people telling others about
your site and also people typing in your web address into their browser
you want to make things as simple as possible.

So avoid hard to spell words, long domain names and words which can be
spelt 2 different ways.

So for example these might be bad domain names:

www.PsychologicalandClairvoyantTraining.com (too long and hard to spell)

www.Thereleadtoalready.com (all of the words can be spelt 2 different
ways – and also it makes no bloody sense!!)

• Free domain and hosting – I am not dwelling here other than to say you
can get them at places like http://geocities.yahoo.com/ but they yell
“AMATEUR” and you are unlikely to sell much using them. So don’t!!

That’s all for this extract today but don’t forget to check out my new resource today:

www.ProvenInternetProfit.com

Happy Marketing

John Hillage

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